A socially responsible business is a firm rooted in a community, aware of the most important issues of the day, and — most important — active in efforts to make their community and the world a better place.
The question is: what must we do to achieve this lofty goal?
As I have outlined earlier, one of the most important issues of the day is global warming. I’ve named some specific things businesses can do to reduce their global footprint.
Equally important is the role a socially responsible business plays in both developing and implementing local policies, codes, systems and programs that will have a positive impact on the environment and help reduce global warming.
For example, does your community and city offer curbside recycling? How about commercial composting?
Do you have a green building code locally, one that encourages conservation and the use of sustainable energy – especially solar and wind power?
Does the city where you do business encourage firms and residents to conserve energy and other natural resources? Are there programs available to help make these things happen? And are you participating in those programs?
Is there adequate public transportation available? How about bicycle paths and places for people to park and lock their bikes?
What kind of water conservation efforts are underway locally?
Has your business district and local chamber of commerce done all it can to encourage green business practices locally? What are you and your business doing to help?
These are just some of the programs and local efforts we can develop and implement as socially responsible businesses.
The key to success is to organize other like-minded people in a manner where we can make a change and save the planet.