Thanks to my work building websites for high end home builders, I often get to talk to generals about marketing: what works for them and what confuses them. As any contractor can tell you, the industry operates on word-of mouth-referrals. After all, building a house is one of the biggest financial decisions people make. Wouldn’t you … Read more
Don’t get me wrong, I’ve been appreciative of captcha when there was nothing else. If you are new to the term “captcha”, it’s an image designed to stop spam on forms and applications. It requires users to prove they aren’t a spambot by typing in a few scrambled letters or numbers. So while captcha’s have … Read more
by Karen Nierlich Do you get weekly or daily calls and emails from SEO [search engine optimization] telemarketers telling you your traffic can be improved? Or that your site isn’t optimized? Or…? Do these calls make you insecure about the quality of your website or the keyword work you may have done to date? You … Read more
How often do you go to a website and see teeny, tiny social media icons or even none at all? Often the blog button is nothing more than a button on the main navigation. Visitors can’t see that this is where new content is going. This reminds me of website navigation in the 90’s and early … Read more
I’m often asked what is the best way to set up an inexpensive website for artists as many of my friends are artists on a tight budget, etc. I’m going to show you how we’ve accomplished this for some of our friends who have needed an inexpensive but attractive and functional website. Artist’s Website Requirements … Read more
My WordPress Website Team and I were delighted when we got the referral to work with Berkeley Secret Garden (BSG), a Berkeley retail business that specializes in equipment and supplies for indoor gardening. Knowing that BSG has one of the most unique storefronts in Berkeley (even for Berkeley), we knew we’d get the opportunity to … Read more
I get a lot of questions about the blog comments feature on the WordPress Website. Frankly, this applies to any blog or blog website. Some business people want to know if it’s best for the blog comments feature to be on or off. The answer to that is generally “yes,” because it’s the nature of … Read more
In this post I’m not going to sell you on the blog. I simply want to remind folks that you don’t have to have a website to have a blog. If your first WordPress website is in development, you could start your blog while your website is in development. Doing so will definitely help your … Read more
I love WordPress Blogs and recommend them to my clients. However, many people are unaware there is more than one way to set up their blog. One of those ways is simply WRONG! from a web traffic and SEO point of view. Recently a young business woman asked me how to draw more traffic to … Read more
(If you are just tuning into this blog, don’t miss the 2 primary reasons to pick a WordPress Website in the previous two articles.) Some other important reasons, drum roll please. 1. A WordPress Website is an excellent platform for your social media because it’s easy to add in Facebook, Twitter, LinkedIn and YouTube. … Read more