Will Blogs replace Email Newsletters? Are Email Newsletters Dead?

Perhaps due to the popularity of  blogs right now, many marketers are saying the email newsletter is dead. A common refrain is, “We’ve got to get onto Twitter and start a Facebook page.“ But just a minute now. While email newsletters aren’t grabbing headlines, they haven’t gone away. If you look at what online marketers … Read more

Google Alerts: How to Easily Follow Your Industry Trends on the World Wide Web

Google Alerts is a tool I often mention to clients. It super useful to bloggers and entrepreneurs and great for keeping your finger on the pulse of any topic, person, team, or treads. One of my friends and colleagues is writing a blog on what I’d call a developing story–bed bugs. Bed bugs have been … Read more

“Must” You Commit Your Business to Social Media?: A Click and Clack Kind of Question

On “Click and Clack’s Car Talk” show on NPR people often call in for car advice for sure. But what is remarkable is that they often call in for dating, relationship and parenting advice as well! Maybe its because cars and people are both integral to our lives. Humm. That gives me an idea…I could … Read more